Background:
The client is a local wholesaler in Addis Ababa supplying second-hand women’s shoes to open markets and small retail shops. Due to unstable quality from previous suppliers, the client was looking for a new partner who could offer more consistent products and clearer communication.
Client Requirements:
Clean and wearable used women’s shoes
Practical styles suitable for daily wear
Reasonable size balance for fast resale
Clear grading and stable supply
Communication & Trust Building:
We discussed product expectations in detail before sourcing, including acceptable wear level and style mix. Photos and videos were shared during sorting and packing, which helped the client feel confident before shipment.
Problem Solving:
During sorting, the client requested fewer high-heel shoes and more flats and sneakers based on local market feedback. We adjusted the mix before final packing without delaying shipment.
Execution:
The order was packed in 25–30kg woven bags and shipped by sea. All export documents were prepared in advance to ensure smooth customs clearance.
Market Result:
After arrival, the client reported that most items were sold within the first two weeks, especially flat shoes and casual sneakers. The overall quality met expectations.
Conclusion :
This cooperation helped the client stabilize supply and improve resale efficiency. It also laid the foundation for follow-up orders and long-term cooperation.